- Engage with key stakeholders to support and develop primary research business stream to achieve client ́s needs with innovative and valuable research proposals, data and insights to our advertising clients and agencies, focusing on key narratives regarding the Disney audience and services.
- Manage ads measurement campaigns studies, working with cross-functional partners and Consumer Insights team, to identify data and insights to be used to build key narratives of TWDC audience ecosystem.
- Execute qualitative and quantitative studies to position Disney platforms as a strong, revenue-producing brand, identifying marketing key demographics that relate to major advertisers through internal teams or external vendors, which impacts directly to the revenue in each TWDC's business.
- Lead third-party research while managing relationships with vendors and external measurement and research partners.
- Oversee and manage special projects from the LATAM region by monitoring key timelines and implementing market research techniques, including recruitment of respondents, survey development, data output and report delivery.
- Create and present Disney storytelling through presentations and reports for our internal clients, interpreting the appropriate data and communicating the results through storylines with of media and consumer research studies.
- Explore, develop, and interpret findings and insights from various research sources (syndicated, social listening, primary research, etc.) of LATAM industries and consumer trends of key advertisers to enhance the TWDC LATAM sales strategies and position the brand from our key competitors.
- 7+ years in media measurement at a TV, streaming or digital company.
- Dual TV/Video and digital experience is a plus.
- Strong knowledge of the advertising landscape, across digital, CTV or streaming and/or TV and various methods of buying.
- Experience working with syndicated measurement tools (ie - Nielsen, Kantar- Ibope, GWI, TGI, etc.) and/or familiarity with 3rd Party vendor solutions (ie - Kantar, Ipsos, panels, etc).
- Advanced English (is a must), Portuguese (preferred) and Spanish (native or advanced)
- Experience running campaign effectiveness studies and analysis, including brand lifts, incrementality, attribution studies).
- Ability to learn tools and improve processes & workflows.
- Strong Strategic Thinking: engaging in broad, complex, and dynamic business.
- Analytical and Creative Acumen: transforming consumer insights and data into problem-solve actionable strategies and tactics.
- Ability to apply knowledge of multidisciplinary business principles and practices to achieve successful outcomes in cross-functional projects and activities.
- Strong Presentation and Communication Skills: clearly and concisely, both orally and in writing.
- Flexible to manage many simultaneous projects with changing deadlines, involving cross-functional projects and multicultural teams.
- Fosters continues improvement, customer oriented and results driven.
-
Sr Manager, BI Sales Research
hace 3 días
The Walt Disney Company (LATAM) Buenos Aires, Argentina RegularJob Summary: · BUILD SOMETHING BIGGER THAN YOURSELF · The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disne ...
-
Sales Content Analyst
hace 2 días
Valtech Group Buenos Aires, ArgentinaValtech es una Empresa Digital Global con oficinas en 21 países, enfocada en la transformación de negocios por medio de la innovación digital. · Diseñamos y construimos experiências únicas, ejecutamos esfuerzos de mejora continua y vivimos, alimentamos e impulsamos la transformac ...
-
Data Sales Executive
hace 1 semana
Dinero Gelt, SL Buenos Aires, Argentina**Argentina (Remoto)** · ***Mínimo 2 años de experiência captando clientes de producto de Data** · ****Modalidad de trabajo Freelance** · **¿Quieres dejarnos impactados con tus dotes para captar clientes de producto de data?** · **Lo primero de todoConócenos** · Gelt es un ecosi ...
-
Business Development Associate
hace 1 minuto
Newswise, Inc. Buenos Aires, Argentina**ABOUT THE COMPANY** · Since 1992 Newswise has been a journalist's source for research and experts. Journalists look to Newswise as a trusted resource for embargoed research results and expert contacts from the world's leading research institutions: universities, colleges, labor ...
-
Sales Development Representative
hace 1 semana
Onyx Air Buenos Aires, Argentina**FULLY REMOTE** · Onyx Air is looking for a motivated and passionate individual to join our team as a sales development representative responsible for research & pre-qualification of leads, communication with prospective clients, and sales of the company's offerings, primarily t ...
-
Insight Analyst
hace 1 día
Memorable Buenos Aires, Argentina**About the position** · This is a full-time position that consists of the development and communication of research insights to our clients, with the aim of helping them increase the ROI of their marketing campaigns. You will be in charge of supporting clients and informing Memo ...
-
Marketing Intern
hace 1 semana
Kopius Buenos Aires, ArgentinaAt **Kopius**, we are seeking a highly motivated **Marketing Intern** to join our dynamic team · This position offers a valuable opportunity to gain hands-on experience in sales and marketing within the software development industry. As a Marketing Intern, you will work closely w ...
-
Sales Development Representative
hace 3 días
Workwolf Buenos Aires, ArgentinaAt Workwolf, we know the key to growth is a high-performing sales team. That's why we're seeking a qualified Sales Development Representative (SDR) to find and screen potential customers who could benefit from using Workwolf. As the first line of communication with a prospect, th ...
-
Sales Development Executive
hace 1 semana
DocDelta Buenos Aires, ArgentinaDocDelta is hiring a Sales Development Executive. · **Position Description**:The Sales Development Executive will join a dynamic Team of a growing US-based healthcare technology company providing data-collection services for market research, consulting, and biotechnology/ pharmac ...
-
Analyst, Client Services
hace 2 días
Qontigo Buenos Aires, ArgentinaDoes working for a company that embodies innovation, transparency and creativity excite you? Then, we have the place for you. · Bringing together Axioma, DAX and STOXX to form Qontigo represents a partnership beyond standard, creating an investment intelligence advantage with our ...
-
Senior Market Researcher Irc192358
hace 6 días
GlobalLogic Buenos Aires, ArgentinaJob: · - IRC Location: · - Argentina - Buenos Aires- Designation: · - Senior Designer- Experience: · - 5-10 years- Function: · - Usability and Design- Skills: · - Market Research- Work Model: · - Remote, Hybrid**Description**: · Working in market research in this project involves ...
-
Business Development Representative
hace 4 días
Digital Executive Buenos Aires, ArgentinaAre you competitive, driven, and curious? Consider an opportunity that your future self will thank you for. · The Role: · Business development representatives (BDRs) research potential future customers for their company or client. They translate this research into targeted lists ...
-
Sales Mangers
hace 3 días
MMC Consulting - MMC Global Buenos Aires, ArgentinaAre you looking for an exiting opportunity to work for an international company? Do you have a passion for luxury, sustainability and technology? · We are looking for sales managers that are looking for something different. · Your background in Hospitality, Tourism, Real Estate, ...
-
Inside Sales Representative
hace 2 días
Veeam Software Buenos Aires, Argentina**Responsibilities** · - Generates sales within assigned territory. · - Drives key business and technical benefits mapped to the end user requirements from partner deal registrations, qualified opportunities and lead generation lists; cold calling as needed. · - Coordinates sales ...
-
Business Development
hace 1 semana
IN-VR Buenos Aires, Argentina**Company Description** · IN-VR is a high growth consultancy that advises and connects Governments, Investors and key companies around the world, connecting the Energy industry globally. · Founded in 2017 and headquartered in London, IN-VR has presence in Athens, Buenos Aires, Ri ...
-
Jr Account Executive
hace 6 días
NielsenIQ Buenos Aires, Argentinadel empleo · **Responsibilities** · - Collaborate in the analysis and interpretation of the information of the services that NielsenIQ provides to the Client. · - Review the databases sent by production, either to reject or approve the release of the same for subsequent shipment ...
-
Sales Development Representative
hace 3 días
Capy Ventures Buenos Aires, ArgentinaCAPY is an agency that provides sales and marketing services to North American businesses. CAPY is an exciting agency experiencing rapid growth and seeks young professionals who are eager to learn and expand their skillset. · Duties and responsibilities: · - Research and compile ...
-
Lead Generation Specialist
hace 1 día
Advanced Digital Media Services, Inc. Buenos Aires, Argentina**Application Letter (required)**: · - How do you keep yourself updated with the latest news and updates in the digital marketing industry? · - What is your expected starting salary? · **Essential Job Functions**: · The **Lead Generation/Sales Executive** works as part of the Bus ...
-
Eddy Pump Buenos Aires, ArgentinaWe are a group of B2B Industrial Technology Companies. We are dedicated to helping businesses thrive through effective B2B outbound sales and marketing strategies. As we continue to grow and expand our reach, we seek a talented and results-driven B2B Outbound Sales and Marketing ...
-
Business Development Representative
hace 1 semana
VirginPulse Buenos Aires, ArgentinaOverview: · **Now is the time to join us** · At Virgin Pulse we value and celebrate diversity and we are committed to creating an inclusive environment for all employees. We believe in creating teams made up of individuals with various backgrounds, experiences, and perspectives. ...
Sr Manager, BI Sales Research - Buenos Aires, Argentina - The Walt Disney Company (LATAM)
&v=024){kind=logo}
Descripción
Résumé du poste:
BUILD SOMETHING BIGGER THAN YOURSELF
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherish.
How will you contribute to our magical experience?
We are seeking a Senior Manager whose primary goal is to develop regional and local expertise to support the multiplatform ecosystem of The Walt Disney Company (TWDC). This role involves providing actionable information, data analytics, and market trends to maximize the performance and revenue of our multiplatform (linear and non-linear) Home and Out-of-Home business across the region.
The Senior Manager will be responsible for:
What we need from you to be part of this story:
Additional Information:
At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability, and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.
#BePartOfTheStory
