- Design, Implement and manage SEO Strategies with a quarterly roadmap.
- Ensure compliance for SEO best practices execution and make sure SEO is considered in all decisions and marketing campaigns.
- Work with the SEO specialist to specify, schedule and deploy SEO improvements and best practices on a recurring basis within our site structure.
- Develop and manage SEO projects in partnership with cross-functional teams to ensure execution as planned.
- Build strategic planning with the content team for new content on site and optimize existing site content based on competitive research.
- Own SEO KPI monitoring results and sharing insightful opportunities with stakeholders.
- Monitor the overall technical health of our sites by implementing improvements and providing recommendations to our development team when necessary.
- Develop, manage and constantly improve SEO dashboards with the key metrics to monitor. Requirements
- Strong communication skills for cross-functional collaborations
- Great skills for data analysis and the capability to apply it effectively to real situations
- Problem solving skills. Ability to look at every problem with fresh eyes and digging deep for insights and solutions
- Ability to understand the big picture to proficiently anticipate challenges and identify potential opportunities for the business
- Current knowledge of digital project management systems and tools (Asana, G Suite, Slack, etc.)
- Proven ability to effectively lead and manage multiple projects simultaneously;
- Strong structured thinking skills as well as a proactive attitude
- Proven ability to prioritize, meet deadlines, make best use of limited resources
- Fluency in English
- Collaborate with world-class talents in a data-driven, dynamic, energetic work environment.
- Opportunity to grow and develop both professionally and personally.
- Safe space to be who you truly are, with a commitment to diversity, equity, and inclusion.
- Openness to new ideas and initiatives.
- Great benefit package including remote work, 15 working days of paid holidays, Learning subsidy and more
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SEO Manager - Buenos Aires, Argentina - Trafilea
Descripción
About Trafilea
Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.
Marketing @ Trafilea: Work across multiple brands, leverage data-driven strategies, and drive rapid growth in a dynamic remote work environment. We have 3 business lines with brands based on digital marketing & growth strategies.
Our intimate apparel Brands: , Truekind and Shapermint Essentials.
Our beauty Brands: Revel Beauty and The Spa Dr.
Our content and subscription Brand: The BodCon.
You are expected to have a collaboration and innovation mindset and serve as a subject matter expert, sharing trends and insights with cross-functional teams.
You will need the discipline and skills to successfully deliver strategies and tactics while reporting results.
Role Challenges
What We Have to Offer