Tiktok Expert - Buenos Aires, Argentina - Aviaras

Descripción

As a TikTok Expert on our team, you will be responsible for working with our new music artist on engaging videos for Instagram, TikTok, and YouTube.

• Research_
• Analyze the psychology of our target customer base
• Research the features, benefits, and unique differentiators of each product we offer
• Evaluate competitors and crossindustry trends in terms of concept, style, and other factors
• Compile and document reference videos and create a reference library
• Planning_
• Suggest scripts and ideas. Build briefs for approval by our marketing team.
• Collaborate with copywriters and creative strategists to develop angles, storylines, and scripts
• If not for yourself, create shot lists, recruit influencers, brief them on filming collaterals and B rolls, and review content performance to design new tests with the traffic team
• Identify and recruit creators and talents for video projects
• Production_
• Provide feedback to influencers and review raw footage from influencers
• Edit videos with persuasion elements in mind, create necessary graphics, and create strong visual hooks for new and existing videos
• Reformat winning content for other platforms
• Project Management_
• Manage deadlines and coordinate with the traffic team on video production schedules
• Document and templatize winning videos to facilitate the creation of successful concepts and formats, and spark new ideas within the team

• Technical_
• Deeply proficient in TikTok, Youtube, Canva, After Effects, or Photoshop
• Combine relevant aesthetics for our Italic brand with direct response elements
• Deep understanding of psychology driving "thumbstopper" advertising to grab attention within 3 seconds
• Soft Skills_
• Commitment to learning, growing, and contributing to a fastpaced, resultdriven team for at least three years.
• Low ego and thick skin. Able to take daily critical feedback constructively and iterate to build new tests. Approaches failures as an opportunity to do better.
• Passion for your craft, obsession with videos & Social
• Total responsibility for the performance of your content (If it's working, ask why & templatize it, if it's not working, figure out how to fix it)
• Strong communication skills. Great team player
• Be efficient and complete highquality, detailed work on time.
• Experience_
• 3+ years of experience as a content creator on TikTok, Youtube, or Instagram
• 3+ years experience with video production
• Experience working with growth or consumer teams preferred
• Strong portfolio of content that have performed well
• Must have experience & enjoy creating significant amounts of video content