Marketing Coordinator - Buenos Aires, Argentina - VirginPulse

VirginPulse

Empresa verificada

Buenos Aires, Argentina

hace 1 semana

Publicado por:

Sofía Rodríguez

beBee Recruiter

Descripción

Overview:

Now is the time to join us

At Virgin Pulse we value and celebrate diversity and we are committed to creating an inclusive environment for all employees.

We believe in creating teams made up of individuals with various backgrounds, experiences, and perspectives. Why? Because diversity inspires innovation, collaboration, and challenges us to produce better solutions. But more than this, diversity is our strength, and a catalyst in our ability to #changelivesforgood.

Responsibilities:

Who are you?
The Marketing Coordinator will be essential to supporting multiple facets of the marketing team.

This person will work closely with both marketing operations and demand generation to ensure the campaigns are accuracy tracked, smoothly executed and optimized over time.

This role will also help manage the budget, reporting and ROI for marketing campaigns and events, including our largest client event of the year - the Thrive Summit.

In this role you will wear many hats, but your knowledge will be essential in the following:

Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content
Optimize marketing automation and lead nurturing processes by qualifying and routing inbound leads
Partner with other marketing team members to maximize marketing lead generation activities for both prospect and current clients, including conferences, blogs, webinars, advertising/retargeting
Maintain marketing database including list segmentation, quarterly hygiene and identification of net new targets
Work with procurement, finance and accounting to manage marketing expenses, process invoices/payments and liaison with vendors
Track expenses and assist with evaluation of ROI and pipeline activities
Project manage the integrated marketing calendar, team meetings, recaps/reports and select Thrive Summit activities
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in._

Qualifications:

What you bring to the Virgin Pulse team

In order to represent the best of what we have to offer you come to us with a multitude of positive attributes including:

Bachelor's degree in marketing, communications, or business-related field
Passion for the healthcare industry is essential; prior experience is a bonus
Strong verbal and written communication skills
Proven aptitude for managing and executing multiple campaigns and projects simultaneously
Strong analytical and quantitative skills combined with an interest and skill in analyzing data and interpreting results to produce actionable changes that drive optimized results and decrease cost of acquisition
Ability to work effectively with cross functional teams
Demonstrated ability to work well and thrive in fastpaced, deadlinedriven environment
Bonus skills: Adobe Creative Suite, Salesforce, Hubspot, Wordpress

**Why work at Virgin Pulse?