BI Sales Research Sr Manager - Buenos Aires, Argentina - Disney Interactive Media Group

Descripción

Job Summary:

BUILD SOMETHING BIGGER THAN YOURSELF

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherish.

How will you contribute to our magical experience?

The BI Sales Research Sr Manager's goal is to develop regional & local expertise to support TWDC multiplatform ecosystem with actionable information, data analytics and market trends in order to maximize our performance and revenue for our multiplatform (lineal and non-audience) in Home and OOH business across the region.

The BI Sales Research Manager will be responsible for:

• Engage with key clients to support and develop the primary research business stream to achieve client's needs with innovative and profitable research proposals.
• Be part of brainstorming sessions with sales when digesting a brief, working hand in hand with planning and creative to deliver proposals.
• Provide and Support using qualitative and quantitative data to position the various platforms of the company as a strong, revenue-producing brand, marketing key demographics that relate to major advertisers. Conduct specific projects using external vendors, which allow the incremental revenue in each TWDC's business.
• Oversee and manage special projects with external vendors from the LATAM region by monitoring key timelines and details, including recruitment of respondents, survey development, data output and report delivery.
• Provide feedback to the requests from internal customers, interpreting the appropriate data and communicating the results along with necessary presentations, tables, charts and graphs. Develop storylines with analysis of media and consumer research studies.
• Develop, interpret and compile findings and insights from various research sources (syndicated, social listening, primary research, etc.) of LATAM industries and consumer trends of key advertisers to enhance the value of TWDC LATAM sales strategies.

Experience, Skills & Key Competences:

• +8 years of Experience in media (preferred)
• Advanced English (is a must), Portuguese (preferred ) and Spanish (native or advanced)
• Degree in Business Intelligence, Data analytics and Business Careers with orientation on Communications or marketing related field preferred.
• Proven experience and solid knowledge managing large amount of data.
• Strong Strategic Thinking - Engaging in broad, complex and conceptual planning and thinking.
• Analytical and Creative Acumen - Transforming consumer insights and data into problem-solve actionable strategies and tactics.
• Ability to apply knowledge of multidisciplinary business principles and practices to achieve successful outcomes in cross-functional projects and activities.
• Strong Presentation and Communication Skills - Clearly and concisely, both orally and in writing.
• Solid capacity to develop partnerships, lead and implement pioneering projects, coordinate and motivate staff.
• Flexible to manage many simultaneous projects involving cross-functional projects and multicultural teams.
• Ability to prioritize a wide variety of tasks and changing deadlines.
• Fosters continues improvement, customer oriented and results driven.

Technical skills:

• Market research tools expertise Digital tools analytics metrics, Adobe Analytics & Comscore, Tubular, Netbase, AD Quality, Global Web index, Kantar Media tools.

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability, and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

#BePartOfTheStory

"You can design and create and build the most wonderful place in the world. But it takes people to make the dream a reality." Walt Disney

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About The Walt Disney Company (LATAM):

The Walt Disney Company Latin America is the leading family entertainment company in Latin America and has been present in the region since the 1940's when Walt Disney traveled to Brazil, Argentina and Peru with several artists. As a result of that journey, the Company's sixth animated film "Saludos Amigos" premiered in Río de Janeiro in 1942.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with TWDC Argentina S.A. , which is part of a business we call The Walt Disney Company (LATAM) .